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Branding: Beyond the Logo to the Bottom Line January 14, 2007

Posted by Celso in Events.
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Where: Center Club
650 Town Center Drive
Costa Mesa, CA 92626

When: Thursday, February 15, 2007
6:00 p.m. – Hors d’oeuvres, cash bar
6:45 p.m. – Presentation

Cost: Management Partners – $25, Non-Management Partners – $50

Expert brand strategists Ryan Rieches, co-founder of the Orange County-based brand development firm RiechesBaird, and Graziadio School alumna Sandra Sellani, vice president of marketing for Sperry Van Ness and author of What’s Your BQ (www.wbusinessbooks.com), a new book on improving your company’s brand quotient, present solutions to common branding opportunities and pitfalls.

More info: http://bschool.pepperdine.edu/newsevents/branding/

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