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Castle Manager Project – Good Luck Team Pepperdine January 14, 2007

Posted by Celso in Announcements, Consulting Project.
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Congratulations to Sarah Whitfield, Greg Holt, Raj Kalra and Jessmy D’Souza.

They will be representing the Graziadio School of Business Management as they assist former Pepperdine student Mark Mushkin to develop a full scale marketing strategy for his Las Vegas based Internet business, Castle Manager.

Apart from the financial compensation the team will earn, Castle Manager will allow each student to put their marketing skills to practice in the fast growing second-home services industry.

Marketing Consulting Opportunity Details November 8, 2006

Posted by Celso in Consulting Project.
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If you’re interested and weren’t able to attend our meeting, here’s a few things you should know about the project:

1) You should gather in a group of 4-5 people and submit the names of your group members to me ASAP.

2) If you haven’t seen a marketing plan before, you are encouraged to find someone that has and make him/her part of your team. It might look something like this . The project is really a business plan centered around the marketing strategy of the company going forward.

3) It isn’t mandatory but you should have someone who has done the E2B project among your team peers.

4) Mark Mushkin, CEO of Castle Manager will brief students on his business, his expectations and planned compensation on the Monday after Thanksgiving, (11/27) at 5:30 pm.

5) You are encouraged to check out their website at www.castlemanager.com so you understand the business model.

6) Compensation: Mark will pay on an hourly basis, with a minimum of 20-hour commitment. Somewhere around 20 $ / hour plus a trip to Las Vegas to visit CastleManager.

7) If you want to write a business plan but has no business idea, this might be the perfect fit for you.

Marketing Consulting Info Session this Wed October 30, 2006

Posted by Celso in Consulting Project, Events.
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CastleManager is a Las Vegas based company who is seeking a few motivated individuals to come up with a full scale marketing document that will give the company more direction and a better knowledge of its market landscape, consumer and product offering.

Where: Malibu campus, P-2

When: Wednesday, November 1st, @12:15pm

Cost: Free for all students!

Bring your lunch!

Questions: celso.oliveira@pepperdine.edu

Castle Manager Consulting Opportunity September 20, 2006

Posted by Celso in Consulting Project, Events.
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During the meeting, we talked about the unique opportunity of crafting a Marketing Plan for a startup company based in Las Vegas.

The idea is to hold a small and very exclusive competition where teams would gather up and come up with a marketing solution for the company. The winning team would take home a considerable prize while the other two would also be offered some sort of compensation for their work.

The details are far from worked out and at this point, the event is tentative, nevertheless, I’d like to know who would be interested in such project. 

More details about the company can be found at


I’ll keep everyone posted about developments